Practical Lessons For Businesses Entering the Global Marketplace – A Webinar Series
Designed for the busy executive, our Entering the Global Marketplace webinar series allows you to take approximately one hour, from the comfort and convenience of your office, and learn the practical ins and outs of what it takes to enter a new market.
Thirteen World Trade Center offices are presenting a six-part webinar series designed to expose executives and staff from growing companies in key aspects of global business. Offered once per week in one-hour modules that build upon the previous week’s training, the participant will gain an understanding of fundamental principles, experiences to be expected, and questions to be considered when looking at either selling product or sourcing components from foreign markets. All without having to leave the office!
Leading the series are two practitioners who have a depth of experience in leading market penetration and global sourcing efforts for companies of all sizes. Mr. Anthony Russo is a seasoned import / export professional who ran trade services for the World Trade Center South Carolina Charleston, as well as the World Trade Centers Association. He is currently president of TradeHub International, a firm specializing in helping US companies source and sell products around the globe. Mr. Christian Bartley is the managing partner of the global strategy firm Faleiro, and in this capacity has been the CEO of the World Trade Center Wisconsin for 10 years. Both Russo and Bartley have helped companies establish supply chains, joint ventures, sales and management operations in India, China, SE Asia, the Middle East, Europe, and Latin America.
July 17 Introduction: Key considerations for success Planning: Identifying the right market
July 24 Regulatory: Certifications, labeling, tariffs, security
July 31 Revenue: Duties, quotas, logistics, ForEx
August 7 Strategy: Direct sale, distribution, JVs, licensing
August 14 Culture: Negotiating with partners, communicating with customers
August 21 Value Chain: Transportation, logistics, customs clearance
* World Trade Center Delaware members can receive a 25% discount.
To receive discount:
1. BEFORE REGISTERING: Contact Rebecca Faber, WTC Delaware at rfaber@wtcde.com or +1.302.656.7905 to receive discount code.
2. Click Register Now button and enter appropriate code before submitting payment. Payments processed without entering code properly may not be eligible for discount.
3. Webinar login credentials and instructions will be sent to the email address provided once payment is received.
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